SimGuruKate has posted a thread on The Sims Forums explaining more the road ahead for The Sims 4 as well as their marketing and communication strategy and The Sims Team’s presence on Twitch:
First I want to say thank you to all who tuned in to today’s livestream to check out the update to the Gallery! We hope you all enjoy the new look and feel to the Gallery. The Gurus have been working hard on this for quite some time and as SimGuruGrant said, this is the first of a number of future updates to the Gallery.
Second, if you stayed until the end you may have caught me briefly talking about some upcoming initiatives for The Sims on Twitch. Since we know not everyone could tune in, I wanted to share a little bit more about our plans for Twitch in the coming months. You’re definitely going to be seeing us a lot more!
Beginning in August we plan to launch a new stream series called the Guru Garage. Every two weeks you’ll be able to tune in on a set day/time to hang with the Gurus and chat with them as they play The Sims for two hours. You’ll be able to ask them questions, get to know them a little more, and maybe even have a bit of an impact on what they will be doing on the stream. We will be switching up the SimGurus so one stream you may see SimGuruRomeo and SimGuruNinja, and the next it might be SimGuruGrant and SimGuruKimmi. This stream series is all about having fun and playing The Sims with SimGurus, who also love the game.
Then beginning in September we will be launching a new monthly series called Maxis Monthly. Each month, on a set day/time, you’ll be able to tune in for an hour “talk show” hosted by me! During this hour we will recap what happened in The Sims over the previous month, host interviews with members of the Dev. Team (learn a little more about their job and what they do), showcase cool community creations, and even give a peak at what will be coming in the next month.
We will also continue to do livestreams for updates/patches and releases, though these will likely be bit of a surprise and will be announced 72 hours in advance. Like I said, you’re definitely going to be seeing a lot more of us.
We are working on finalizing the schedule for our first series of Guru Garage and Maxis Monthly livestreams and we will share here once it is complete so that you can get everything on your calendar and tune in for those streams you are interested in.
We are so very excited about the future of The Sims and bringing more consistent and frequent communication with the Community.