The Sims 4 StrangerVille Game Pack’s marketing strategy is definitely one of the best ones we’ve ever seen in The Sims Franchise! From cryptic tweets by SimGurus and posessed screenshots of Guru avatars just a day before the announcement to a rather interesting Trailer premiered on YouTube – The Sims 4 StrangerVille becomes the most popular Game Pack announcement to this date!
We’ve been tracking statistics for reveal trailers after each pack announcement and I can say with confidence that StrangerVille has broken all the records by reaching over a million views in less than 3 days!
Not only that but the pack’s trailer became one of the most trending videos on YouTube! It managed to reach the #6 position on the Trending Videos chart with the video still being on the trending list to this date.
Excluding The Sims 4 Cats & Dogs Expansion Pack Reveal Trailer which managed to get more than a million views in 2 days (mostly because of the big hype made during Gamescom 2017) no other pack ever in The Sims Franchise has managed to reach such a high interest – not even the big reveal of The Sims 4 Seasons Expansion Pack.