During yesterday’s Maxis Monthly Livestream The Sims Team has presented a brand new look and design language for The Sims 4. Although they’ve stated that a part of the reason why they’re switching up the brand design is to attract new players to the franchise, Lyndsay Pearson, General Manager for The Sims has also shared that this is a good signal that The Sims 4 is still alive and well and has years of content coming out.
The new look represents our commitment to the game, to The Sims, to you – our passionate players and that this game isn’t going anywhere. We love it and we’re excited about it and even approaching to our 5th anniversary we wanted to give it a chance to kind of have some new life and new energy.
I think it’s a good signal that we have a lot left to do with The Sims 4 and that The Sims is alive, well and healthy and more people are playing than ever and we get this great opportunity to give it a new paint job.
SimGuruFrost went on Twitter to also elaborate on the sudden new change of The Sims 4’s brand, saying that this is a great way to mark The Sims 4’s fifth year milestone. He also mentioned that this is a way to show The Sims Team’s commitment to supporting The Sims 4 for many more years!
The ongoing success of The Sims 4. We are in the fifth year of The Sims 4 and we think this is a great way to mark such an incredible milestone. It’s also a way to show our commitment to supporting The Sims 4 for many more years.
— SimGuruFrost ✈️ Sulani (@SimGuruFrost) July 12, 2019
Although we can’t know for sure what’s coming down the line in the next few years it’s nice to know that The Sims 4 is still strong and has a lot more in store for us.
What we know so far is that we’re getting a Moschino Stuff Pack this summer, Realm of Magic Game Pack in Fall and an 8th Expansion Pack for The Sims 4 by the end of this year. Please note that Moschino SP and Realm of Magic GP have been officially confirmed by The Sims Team and should all come out by the end of September 2019 according to The Sims Team’s 6-month plan released in April.