See how two decades of main Sims Pack releases have allegedly performed.
The mysteries of Sims 4 Pack sale numbers are now known to public, thanks to the alleged leak from a well known Sims insider. The same who’s been reporting on The Sims Project X, predicted The Sims 4 Marketplace and contributed to other speculation articles we’ve posted recently.
From Marketplace performance to new information about The Sims 4 and The Sims 3 Pack sales, this leaker on ATRL could be right about the behind the scenes information about the sales performance. Do take it all with a grain of salt, but if the predictions about The Sims Project X solidify in the future then that will make this information about The Sims Pack sales a lot more credible.
The Sims 4 Star Wars Game Pack sold 2.1 million units by March 2025, according to the report.
We’ll know for sure as we update you on future talks, but for now let’s break down the statistics and information shared by the insider on The Sims sale numbers:
Table of Contents
The Sims Insider Report from May 2nd, 2026
Question: sis do you have any in-depth tea on best selling DLCs for Sims 4 you can spill?
Sims Insider: I do (however most of my updated numbers are from March 2025 and the rest I only know from asking at certain points).
I’ll try to locate who it was I was talking to, I’m not sure I have exact figures, just ballpark but I’ll need to check. The rest post that are just because I asked. I don’t work for Firemonkeys anymore but still keep in contact with people.
I have data going back to 2003, I’ll answer the rest of your questions when I can locate the data.
What I will say is long term data definitely plays an impact and I’ll explain better later.
Sims Insider: Alrighty this is what I have;
I don’t have exact figures for the Sims 2 expansions outside the Sims 2 Pets Expansion simply because that data was lumped and revealed alongside the console and handheld data. The lowest selling Sims 2 Expansion sold approximately 300k, the Sims 2 Pets sold 1.7m on PC. I swear I have the data but I just can’t find it.
The Sims 3 Expansions sold as follows (don’t have exact figures just rounded up figures)
WA = 2.1m, A = 1.1m, LN: 1.4m, G = 750k, P = 1.2m, ST = 800k, Su = 400k, Se = 900k, U = 1.1m, IP = 350k, ITF = 300k
The Sims 4 Expansions (as of March 2025, but the data could be older)
GTW = 7.8m, GTo = 6.5m, CL = 14.5m, C&D = 17m, S = 15m, GF = 9m, IL = 8.5m, DU = 12m, EL = 5m, SE = 4.1m, CoL = 13m, HSY = 3.5m, GrT = 12m, HR = 7m, FR = 4.5m, LS = 2.8m, L&D = 6m.
Game Packs:
OR = 2.5m, SD = 2.7m, DO = 9m, V = 3.5m, PH = 3m, JA = 4m, SV = 4m, ROM = 3m, SW = 2.1m, DHD = 600k, MWS = 750k, W = 800k.
Stuff Packs I know have data for but I just can’t find it. They on average from memory sold around 1 million or so each at least, none of them fell below 1million.
Kits I do not have any data for but I can ask.
I do know that I’m sure some of these packs have had larger figures that I’ve mentioned but this is the only data I could find so if there’s newer numbers I’ve posted, just go off that.
But that said, they do look at long terms sales because they look at how similar content sold in prior games and also earlier packs as well. They knew Cottage Living would likely sell well because Cats & Dogs sold well.
Life & Death was very much a surprise to everyone as far as I recall. I think the promotion for it was very good, but it had a lot of things people wanted I suppose.
Sims Insider: The numbers before 2020 or so weren’t as high, they exploded during Covid and then further after the releases of Cottage Living and Growing Together and of course Free to Play. People got into the game in those periods and went backwards for packs that interested them I suppose.
The Sims 3 started really strong, World Adventures seemed to either benefit from being the first pack or is the reason why people started to turn away. I know it’s quite a crash prone pack so potentially it did more harm than good.
Would anyone be interested in Kit data or other data? I won’t bother people if no one cares.
Yeah, people do say it’s bad, but people also say it’s meh, good, great, the best etc.
It’s one of those things where if your audience is 10 times bigger, you’re going to have 10 times the amount of people who play it, so even if majority of people like it, you may still end up with millions of players who don’t, which can feel like a lot. EA very much know even if they got backlash for keeping The Sims 4 going as long as they did (and also via X in some capacity), they know the majority of The Sims audience love 4 and don’t to move on. Which makes X such an interesting case as EA is going to have to convince people it’s worth moving over.
Breaking down The Sims Pack Sale Figures
All of the information mentioned above is “alleged” information about The Sims 3 and The Sims 4 Pack sale figures that date back to March 2025. Meaning that data for 1 year and 2 months of alleged data is missing from the total number, including information about Packs released after that (Businesses & Hobbies, Enchanted by Nature, Adventure Awaits, Royalty & Legacy).
The Sims insider reports that they’ve rounded up the numbers as well, but given that enough time has passed since March 2025 they’re all probably higher than reported below already.
Let’s break down all the sale figures revealed in seperate table spreads:
The Sims 3 Pack Sales Figures
Sims 3 Expansion Pack
Sales Figures
World Adventures
2.1 Million Units
Ambitions
1.1 Million Units
Late Night
1.4 Million Units
Generations
750 Thousand Units
Pets
1.2 Million Units
Showtime
800 Thousand Units
Supernatural
400 Thousand Units
Seasons
900 Thousand Units
University Life
1.1 Million Units
Island Paradise
350 Thousand Units
Into the Future
300 Thousand Units
The Sims 4 Expansion Pack Sales Figures
Sims 4 Expansion Pack
Sales Figures
Get to Work
7.8 Million Units
Get Together
6.5 Million Units
City Living
14.5 Million Units
Cats & Dogs
17 Million Units
Seasons
15 Million Units
Get Famous
9 Million Units
Island Living
8.5 Million Units
Discover University
12 Million Units
Eco Lifestyle
5 Million Units
Snowy Escape
4.1 Million Units
Cottage Living
13 Million Units
High School Years
3.5 Million Units
Growing Together
12 Million Units
Horse Ranch
7 Million Units
For Rent
4.5 Million Units
Lovestruck
2.8 Million Units
Life & Death
6 Million Units
The Sims 4 Game Pack Sales Figures
Sims 4 Game Pack
Sales Figures
Outdoor Retreat
2.5 Million Units
Spa Day
2.7 Million Units
Dine Out
9 Million Units
Vampires
3.5 Million Units
Parenthood
3 Million Units
Jungle Adventure
4 Million Units
Strangerville
4 Million Units
Realm of Magic
3 Million Units
Star Wars: Journey to Batuu
2.1 Million Units
Dream Home Decorator
600 Thousand Units
My Wedding Stories
750 Thousand Units
Werewolves
800 Thousand Units
Biggest surprise here? That Star Wars: Journey to Batuu Game Pack was allegedly able to sell over 2 million copies! Much higher than the Game Packs that came after that.
If these sale figures are true, they also might reveal the motive behind The Sims Team switching to publishing strictly Sims 4 Expansion Packs after Werewolves, if we ignore the concept of inflation. We don’t know how well the newer packs like Enchanted by Nature sold, but that information might not be a secret for long if we keep up this pace!
The Sims insider also revealed that Sims 4 Stuff Packs were able to sell around 1 million copies each – “with none of them [that] fell below 1 million”
If we look at the alleged chart data for The Sims 3 Pack sales, we can safely send some packs to the “Khia asylum” – even if they’re popular among many Sims players. It was one of the most “Occult-packed” DLC releases, but The Sims 3 Supernatural was still able to sell only 400 thousand copies, according to the insider.
Funnily enough, even one of the lowest selling Sims 4 Game Packs which is Sims 4 Werewolves was able to generate the same revenue as The Sims 3 Supernatural. Given the 20USD price and double the sales figure. Add millions from Vampires and Realm of Magic and the sale percentage increase is in hundreds!
It’s worth noting that The Sims 3 Expansion Packs were primarily released only for PC and Mac players. The Sims 4 Expansion Packs and other DLC types were introduced in 2018 for Xbox and Playstation players, which could’ve been a significant boost for sales.
What are your thoughts on the alleged information about The Sims 3 and The Sims 4 Pack sales? Join the conversation below and stay tuned to Sims Community for all the latest Sims leaks and updates!
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I understand your point but you could argue about this with most of the packs, including Pets.
Karo
1 day ago
Sooo interesting!! Hope we’ll get data on the new packs as well, would be curious how Businesses and Hobbies compared to all others
Mjrtt
1 day ago
Lovestruck, the flop that you are
Sa.
1 day ago
You should take in account that Star Wars was for sale for a limited period of time for like 75% off after it received a LOT of backlash and was the only GP to ever get such high percentage off.
I remember it very well as I still thought by myself “even 75% off can’t justify that mess”.
So that probably is why it sold as much as it did.
Carlisle Cullen 32
1 day ago
Okay I’m impressed by the numbers keep up the good work EA
matrix54
1 day ago
There’s no reason for Dine Out to have sold so well yet he so poorly handled year over year with little integration into other parts of the game. Dine out sold better than some expansions.
I would also like to point oh that these are units, not raw sales. Maxis confirmed a few years ago 4 was only a little over double that of 2. How many were full priced, bundled, discounted, or free? Raw sales would be better (with inflation).
World Adventures is also surprising. I agree that it probably turned many people away because it’s nothing like a Sims experience.
Argue with Maxis, not me. It was from that conference where they announced a bunch of AI features and that weird mobile game that wasn’t Renee.
They also reported 3’s sales being lower than that of 2, even though 3 was out on multiple platforms and the Sims 3 Store received new product releases even after Into The Future.
I can see 3’s sales being lower than 2’s. I knew of one person who got 3 and all of it’s Ep’s. Everyone else was so happy with 2, myself included, that I never had the desire to go to 3. Especially after comparing the CAS portion. 3 always had a “doughy” look to me. I didn’t even know about 4 until I saw it went free and after seeing the sims in 4, am glad I never invested in 3.
The Sims 3’s sales were on par with The Sims 2’s according to multiple reports. They both sold 4.5 million copies in the first 6 months, and they both topped the PC charts for their respective years (2004 and 2009). I think it was likely the DLC that made The Sims 2 end up on top, and the fact TS3’s performance issues turn a lot of people away from the title. It was really ahead of its time.
At the time it was released, The Sims 3 was the best selling Electronic Arts game in history. It sold 1.4 million in its first week and 3.7 by the end of June (so in less than a month). Other PC games released in 2009 pale in comparison, for example Empire: Total War sold 3.3 million in 9 months. The Sims 3 ended up the year as the best selling PC game of 2009 with 4.5 million units sold. More or less the same as The Sims 2 as of March 2005.
For the sake of comparison, Dragon Age: The Veilguard sold only 1.5 million in 3 months, with an industry that went from 52 billion in 2009 to 180 billion in 2024.
So The Sims 3 didn’t underperform by any stretch of the imagination. The Expansion Packs apparently did. And that makes total sense because the QA of certain packs left a lot to be desired. The best example was Island Paradise, which was shipped in an unplayable state. By it was not the only one. Late Night had serious lag issues due to how big the world was and the clubs were empty, and World Adventures had major issues with basements (which cause lots to turn blue). So the lesson here should be: don’t let a good game die just because you aren’t willing to invest in good QA to release DLC that’s not broken. EA clearly didn’t learn that lesson. Case in point: For Rent and My Wedding Stories.
You can sell well at launch and not sell well over the years. You can also just be a steady seller over a period of time. TS3 can both have the best launch and the worst overall sales.
Sims 4 had not sold 70 million copies before going free-to-play. It was reported that, after going free-to-play, it jumped to having 70 million total players over it’s lifetime. Which might be where the confusion comes from.
I agree. It’s actually the ONLY pack I de-installed cause I never use any of it and the pack came with a bug for certain oppertunities such as the garden one to be able to plant cheese, eggs and etc. Once I de-installed the pack, I never experienced that bug ever again and according to the forum, this is a well known bug attached to Into the Future sadly.
Matty
1 day ago
The fact Dine Out outsold most EPs and yet it barely works without mods… At least I’ll sleep better knowing For Rent, Lovestruck and High School Years were flops by TS4 standards. Journey to Batuu might’ve sold well but it was probably what killed GPs as a DLC model. And then DHD and MWS came to further make sure no one would ever buy a GP again.
Jenny Smith
1 day ago
The high difference between TS4 University and High School is interesting to me. You would think most of the people into Uni gameplay would also enjoy HS gameplay.
As a concept, High School Years doesn’t add much to the series. Copperdale’s lotsare small. Active high schools are nice but the schools were EMPTY. The amusement parks feature rabbit hole rides. The Thrift Store was only for clothes (and a limited selection of clothes) and was awkwardly merged with The Bubble Tea shop. There is nothing else to really do outside of prom and pep rallys, which are teen specific. There aren’t any major gameplay items or venues like arcades or skate parks.
University Life expands the careers career system and at least adds basic activities. High School years does not. The only things saving High School Years is the CAS and BB.
Unsurprisingly, the packs that actually add content appear to do well. Nothing in this list is surprising except Horse Ranch. Eco Lifestyle also performed worse than I expected given be amount of content is has. Everything else seems reasonable.
gabby dani
1 day ago
I think trying to compare sales numbers for the two games ignored context. Just the fact that Sims 3 was the mainline game at a time when fewer people played or bought video games make a difference. Between 2010 (when TS3 was the main game) and 2020, the number of people who played video games had increased by 1.5 billion. (It’s gone up even more since 2020.) And, as the currently active game in the franchise, Sims 4 has benefits from that.
But I think the big difference is that Sims 4 went free-to-play. That makes a huge difference. You almost can’t compare sales numbers for games that are free-to-play against those that aren’t. The free-to-play game always has the advantage. I wonder what Sims 4s numbers were like before it went free-to-play, and it’s lifetime player numbers doubled in just 3 months.
I love The Sims 3 but it was a flop in terms of sales. Even before going free to play The Sims 4 outsold The Sims 3 and all the DLC for that game.
NyctibiusKW
22 hours ago
This explains their interest on how people wish Dine Out could improve.
Miska
4 minutes ago
I’m quite shocked with the University and High School Years difference, i would have guessed that there is same target audience.
Also some are quite niche so it’s not surprising(like Eco Lifestyle or Dream Home decorator) and for some it is clearly result of being broken on release(Wedding stories).
Dine Out selling so good means that if there would be next Sim version, restaurant theme might be more complex or tied with the less popular occult like genies to justify selling it as an Expansion pack.
Also considering that Warewolves had quite low sale numbers even though it was in good technical state(compared to the other packs) and popular theme(i would put it in same group like Vampires or Realm of Magic) might be the reason why they stopped doing Game packs and fairies were released with additional features in the Expansion pack.
For the Sims 3, World Adventures having more sales than Pets is quite the surprise. Though i loved it back then, it felt more like having game within game rather than expansion.
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City Living & Seasons should have never sold this good. That’s why they will never be for free
I understand your point but you could argue about this with most of the packs, including Pets.
Sooo interesting!! Hope we’ll get data on the new packs as well, would be curious how Businesses and Hobbies compared to all others
Lovestruck, the flop that you are
You should take in account that Star Wars was for sale for a limited period of time for like 75% off after it received a LOT of backlash and was the only GP to ever get such high percentage off.
I remember it very well as I still thought by myself “even 75% off can’t justify that mess”.
So that probably is why it sold as much as it did.
Okay I’m impressed by the numbers keep up the good work EA
There’s no reason for Dine Out to have sold so well yet he so poorly handled year over year with little integration into other parts of the game. Dine out sold better than some expansions.
I would also like to point oh that these are units, not raw sales. Maxis confirmed a few years ago 4 was only a little over double that of 2. How many were full priced, bundled, discounted, or free? Raw sales would be better (with inflation).
World Adventures is also surprising. I agree that it probably turned many people away because it’s nothing like a Sims experience.
That’s not true. Before going free TS4 had sold 70 million copies. TS2 only sold 20 million.
Argue with Maxis, not me. It was from that conference where they announced a bunch of AI features and that weird mobile game that wasn’t Renee.
They also reported 3’s sales being lower than that of 2, even though 3 was out on multiple platforms and the Sims 3 Store received new product releases even after Into The Future.
I can see 3’s sales being lower than 2’s. I knew of one person who got 3 and all of it’s Ep’s. Everyone else was so happy with 2, myself included, that I never had the desire to go to 3. Especially after comparing the CAS portion. 3 always had a “doughy” look to me. I didn’t even know about 4 until I saw it went free and after seeing the sims in 4, am glad I never invested in 3.
The Sims 3’s sales were on par with The Sims 2’s according to multiple reports. They both sold 4.5 million copies in the first 6 months, and they both topped the PC charts for their respective years (2004 and 2009). I think it was likely the DLC that made The Sims 2 end up on top, and the fact TS3’s performance issues turn a lot of people away from the title. It was really ahead of its time.
At the time it was released, The Sims 3 was the best selling Electronic Arts game in history. It sold 1.4 million in its first week and 3.7 by the end of June (so in less than a month). Other PC games released in 2009 pale in comparison, for example Empire: Total War sold 3.3 million in 9 months. The Sims 3 ended up the year as the best selling PC game of 2009 with 4.5 million units sold. More or less the same as The Sims 2 as of March 2005.
For the sake of comparison, Dragon Age: The Veilguard sold only 1.5 million in 3 months, with an industry that went from 52 billion in 2009 to 180 billion in 2024.
So The Sims 3 didn’t underperform by any stretch of the imagination. The Expansion Packs apparently did. And that makes total sense because the QA of certain packs left a lot to be desired. The best example was Island Paradise, which was shipped in an unplayable state. By it was not the only one. Late Night had serious lag issues due to how big the world was and the clubs were empty, and World Adventures had major issues with basements (which cause lots to turn blue). So the lesson here should be: don’t let a good game die just because you aren’t willing to invest in good QA to release DLC that’s not broken. EA clearly didn’t learn that lesson. Case in point: For Rent and My Wedding Stories.
You can sell well at launch and not sell well over the years. You can also just be a steady seller over a period of time. TS3 can both have the best launch and the worst overall sales.
On earning reports, which had to be filed with SEC and legally can’t contain false data, you can find hard numbers.
Sims 4 had not sold 70 million copies before going free-to-play. It was reported that, after going free-to-play, it jumped to having 70 million total players over it’s lifetime. Which might be where the confusion comes from.
No. It jumped to 80 million very quickly, ten million taking advantage of the free deal. but it was at 70 million already.
Into The Future sold the worst is not surprising. Its the weakest EP for sure, not bad, just not worth it at full price. Very niche concept too.
I agree. It’s actually the ONLY pack I de-installed cause I never use any of it and the pack came with a bug for certain oppertunities such as the garden one to be able to plant cheese, eggs and etc. Once I de-installed the pack, I never experienced that bug ever again and according to the forum, this is a well known bug attached to Into the Future sadly.
The fact Dine Out outsold most EPs and yet it barely works without mods… At least I’ll sleep better knowing For Rent, Lovestruck and High School Years were flops by TS4 standards. Journey to Batuu might’ve sold well but it was probably what killed GPs as a DLC model. And then DHD and MWS came to further make sure no one would ever buy a GP again.
The high difference between TS4 University and High School is interesting to me. You would think most of the people into Uni gameplay would also enjoy HS gameplay.
As a concept, High School Years doesn’t add much to the series. Copperdale’s lotsare small. Active high schools are nice but the schools were EMPTY. The amusement parks feature rabbit hole rides. The Thrift Store was only for clothes (and a limited selection of clothes) and was awkwardly merged with The Bubble Tea shop. There is nothing else to really do outside of prom and pep rallys, which are teen specific. There aren’t any major gameplay items or venues like arcades or skate parks.
University Life expands the careers career system and at least adds basic activities. High School years does not. The only things saving High School Years is the CAS and BB.
Unsurprisingly, the packs that actually add content appear to do well. Nothing in this list is surprising except Horse Ranch. Eco Lifestyle also performed worse than I expected given be amount of content is has. Everything else seems reasonable.
I think trying to compare sales numbers for the two games ignored context. Just the fact that Sims 3 was the mainline game at a time when fewer people played or bought video games make a difference. Between 2010 (when TS3 was the main game) and 2020, the number of people who played video games had increased by 1.5 billion. (It’s gone up even more since 2020.) And, as the currently active game in the franchise, Sims 4 has benefits from that.
But I think the big difference is that Sims 4 went free-to-play. That makes a huge difference. You almost can’t compare sales numbers for games that are free-to-play against those that aren’t. The free-to-play game always has the advantage. I wonder what Sims 4s numbers were like before it went free-to-play, and it’s lifetime player numbers doubled in just 3 months.
I love The Sims 3 but it was a flop in terms of sales. Even before going free to play The Sims 4 outsold The Sims 3 and all the DLC for that game.
This explains their interest on how people wish Dine Out could improve.
I’m quite shocked with the University and High School Years difference, i would have guessed that there is same target audience.
Also some are quite niche so it’s not surprising(like Eco Lifestyle or Dream Home decorator) and for some it is clearly result of being broken on release(Wedding stories).
Dine Out selling so good means that if there would be next Sim version, restaurant theme might be more complex or tied with the less popular occult like genies to justify selling it as an Expansion pack.
Also considering that Warewolves had quite low sale numbers even though it was in good technical state(compared to the other packs) and popular theme(i would put it in same group like Vampires or Realm of Magic) might be the reason why they stopped doing Game packs and fairies were released with additional features in the Expansion pack.
For the Sims 3, World Adventures having more sales than Pets is quite the surprise. Though i loved it back then, it felt more like having game within game rather than expansion.