The Sims FreePlay Gets a Major Livin’ Large Expansion Update

The Sims FreePlay Blog: Livin' Large Update Introduction

We’ve been busy building something big for SimTown. Actually… more like a whole lot of things all rolled into one. For something this large, we needed a name to match.

Welcome to the Livin' Large Town Expansion.

The Livin’ Large Town Expansion is a permanent addition to The Sims FreePlay, launching as part of our next update and focused on enhancing progression and town-wide improvements. This isn’t a limited-time theme or event. It’s a long-term evolution of how your SimTown grows, progresses, and plays.

It brings together long-requested features, including increased Sim capacity, town upgrades, and rewards, into a single significant addition to The Sims FreePlay. 

Here’s what’s coming.

More Levels, More Possibilities.

Livin’ Large increases the level cap from 65 to 75, adding 10 new levels of progression.

That means new goals to strive for, with new rewards and ways to increase your town's productivity, long after reaching the previous level cap.

And those new levels unlock something you’ve been asking for…

More Sims, More Stories.

Over the years, as your SimTown has grown, one of the most common requests has been: more Sims. With this update, we want to help unlock more life in and around your SimTown.

With Livin’ Large, you can unlock seven additional Sims as you advance through the expanded level cap and new Level Up Requirements

How it works:

• Of the seven additional Sims, one unlocks at Level 17 and another at Level 40. So if you're past level 40, that's two extra Sims ready to move in right away.
• The other five Sims can each be unlocked at levels 66, 68, 70, 72, and 75.

When The Sims FreePlay launched in 2012, SimTown had a cap of 16 Sims. Livin’ Large marks one of the most significant Sim cap increases since then, bringing the total number of unlockable Sims through levels, events, and VIP perks to 53.

We love seeing the stories you tell, and Livin’ Large is part of our ongoing effort to give you more ways to play, progress, and shape your SimTown.

And speaking of shaping your town…

Landgraab Ventures.

Ready to get more out of your SimTown? The Landgraabs certainly are.

As Nancy Landgraab herself was heard saying:

“I’ve noticed the streets are busier, the homes are fuller. I do adore momentum. And when something’s on the rise, Landgraab Ventures makes sure it rises properly."

Landgraab Ventures introduces permanent upgrade paths to 10 selected stores across SimTown. Each store features a structured progression tree with lasting benefits that improve how your town functions, earns resources, and unlocks rewards. 

Each store includes:

• 10 upgrades
• A defined progression path
• Major Upgrades that unlock amazing benefits, as well as increase the store’s building quality

In total, that's 100 upgrades across your town!

Stores Available To Upgrade

1. Pet Store
2. Children's Store
3. Promotions 'R' Us
4. Baby 'N' Bumps
5. Pet Salon
6. Salon
7. Costume & Swim Store
8. Car Dealer
9. Sorcerous Supplies
10. Supermarket

To access Landgraab Ventures, you must be Level 15 or higher. When you reach this milestone, head to the Town Map to begin the introductory experience with Nancy Landgraab and view your first upgrade path for the Pet Store.

To upgrade buildings, simply tap any eligible store on the Town Map to open a new building options menu, then tap ‘Upgrades’ to open its menu. As you invest in upgrades, each store’s building quality increases from 1 to 3 stars, reflecting its impact on your town and unlocking meaningful, lasting benefits along the way.

How Store Upgrades Work

• Each store has a dedicated upgrade path that unlocks step-by-step.
• You can preview future upgrades before committing.
• Every store includes Major Upgrades that increase your building’s quality and unlock unique bonuses.

Some standout Upgrades include:

• Pet Store and Pet Salon  – Have up to 16 pets in one home, and build the petting zoo of your dreams!
• Baby 'N' Bumps – Increase the number of Sims that can live in a household!
• Salon – Unlock a new collection of colorful ombre hairstyles!
• Sorcerous Supplies - Spells that can help clean up pee, vomit, as well as dirty dishes!
• Catty Cakes - An adorable furry assistant appears at the Community Market to help with Customer Requests.

Other upgrades increase Simoleon earnings, unlock new actions, reduce the rate that Sim Needs decay, and more!

What You’ll Need

To upgrade stores, you’ll require special Upgrade Tools:

• Blueprints
• Fuses
• Hard Hats

After unlocking Landgraab Ventures at Level 15 and completing the tutorial, a Landgraab Exec will appear at the Community Market with a request. Completing Landgraab Exec requests will award you the new Upgrade Tools needed to upgrade buildings. Additional Landgraab Execs requests will appear over time as you fulfil more customer requests.

Fewer Taps. Clearer Maps.

We’ve redesigned Town Map Revenue to cut down on interruptions while you play and make collections feel more rewarding. These are the XP and Simoleon icons that appear above Lots on your Town Map.

Previously, Revenue icons were spread across multiple lots and appeared at different times, granting small amounts of XP and Simoleons. You let us know these frequent pop-ups disrupted your session, and the reward didn’t feel satisfying enough. So we’re changing them.

With Livin’ Large:

• Town Map revenue now only awards Simoleons
• Rewards have been removed from frequently tapped lots like Home Lots and Transit Stations
• Specific Community Spaces and Landmarks now generate larger Simoleon payouts
• Revenue icons appear less often, but deliver higher values

You’ll now see bigger, more meaningful Simoleon rewards from places like Nightclub, the Pet Store, and Campgrounds.

Collection timing is also clearer:

• Workplaces generate rewards every 7 hours (except the Nightclub) 
• Landmarks and Community Spaces generate rewards every 21 hours

The result? More Simoleons overall, with fewer interruptions and fewer taps.

Growing Your Town, Your Way

Livin’ Large Town Expansion has been heavily influenced by your feedback across surveys and social media. We set out to create something special for every type of player, no matter how you play.

It increases Sim capacity, introduces a new store upgrade system, improves Town Revenue, and expands progression with new levels.

We can’t wait to see what you create with the Livin' Large Town Expansion.