In case you missed out on the Sims Insider news, back in June 2026 the insider posted a new clue on ATRL regarding the potential Sims 4 Collaboration Kit Bundle, giving out two major hints in the same paragraph. One for the Clueless Kit and the other referring to the Burn Book from the movie Mean Girls.
"I'd love to give a hint, but I'm clueless about what it could be, I'm sure it will be one for the book (flame emoji).".
Today they're back with new Sims insider gossip and development updates on several fronts. Here's everything they've stated broken down in several aspects and franchise projects:
Table of Contents
New Sims Insider Gossip
Failed Pop Star Collab
I can also confirm there were neverrrrrrrreeeennnnnddddiiiiinggggg negotiations with a certain pop star (who has contributed to the Sims 4 before) but I believe they didn't go through due to the controversy around the EA Buyout and they didn't want to be part of it. Don't know what they were, other than that persons team started them after their previous Sims 4 contribution got some buzz on TikTok when the artist posted about it.
The Sims Project X Graphics Shift
Some more information I received is EA are wanting the team to be more conservative with the system requirement targets for Project X as they believe it may not be accessible enough to a wider audience. Apparently they were targeting gaming cards only, whereas EA would like them to consider integrated graphics and ARM processors.
So that first flop...how did it feel?
The free Marketplace drops didn't do very much for increasing Marketplace sales which EA is disappointed in. So they will be trialing other ways to make the Marketplace profitable and hitting the financial targets they've set which it hasn't so far. Engagement with the Marketplace is high but it doesn't translate to sales.
Possibility of Sims 4 World Packs
EA were also questioning whether more worlds for the game might be worthwhile, some kind of world pack. They were looking at selling 2 - 3 neighbourhoods, with some small amounts of build buy in each set, but were unsure if the demand is there for more worlds or whether it's better to save those ideas for X DLC.
Project X Release
I asked about a release date. I didn't get any real answer other than "nothing set in stone, unless a deadline is enforced" and they can't tell how far along other parts of the team are, but the team they're in is on track at this stage but they've heard mixed things from other teams.
I think that's everything I talked with them about
Breaking it all down
The recent release of The Sims 4 Music Den Kit is starting to make more sense now that it feels like it's missing a big pop star to promote it. According to the insider, the deal / partnership collaboration fell through due to the EA Buyout. Was it meant to be Chappel Roan? Charli XCX? Carly Rae Jepsen? Zara Larsson? I guess we won't know for certain ever...or yet...
ARTICLE UPDATE: However, we did receive more clues towards who refused the alleged Pop Star Collaboration opportunity. Polish website DotSim informed us of a Zara Larsson video on TikTok that surfaced July 2025 where the artists answered to a question about one of her new songs being added to The Sims 4. Zara answered "Hopefully soon" to the prompt of Midnight Sun being redone in Simlish, while also revealing that she's already done a song in Simlish for The Sims 4 Island Living release. It matches with everything that the insider stated, including the hints such as "neverending" and a sun emoji being used in the ATRL post message.
Watch the full TikTok that Zara Larsson posted in July 2025 below:
In terms of The Sims Project X news, EA appears to pull the rug again with catering to a broader range of graphic cards and processors. Not saying that making Project X accessible on an ARM based computer is a bad thing considering these machines are starting to outperform even the biggest gaming PC builds of today. However taking integrated graphics into consideration might bring a round of feature cuts and big visual upgrades not looking so...big anymore.
The talks of bringing new worlds through specific "World Pack" releases is surprising given the bleak release schedule of nothing else but Maker Packs and Kits for the unforseeable future. Internal talks suggest selling 2-3 neighborhoods with new Build / Buy for each set, but it's currently unknown to developers if there would be a demand for these type of releases.
What are your thoughts on the latest Sims speculation and insider talks on game development of current and future Sims projects? Let us know in the comments below and stay tuned on Sims Community for more breaking Sims coverage!
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Welcome to Sims Community!
Our community is about connecting people through open and thoughtful conversations. We want our readers to share their views and exchange ideas in a safe space.
In order to do so, we've created a simple set of rules that will improve your experience. Simply put, keep it civil.
Your post will/might be rejected if it contains:
User accounts will/might be blocked if we notice:
So, how can you be a power user?
Thanks for reading our community guidelines. Please note that we're aware of certain issues with Sign In / Log In and Create Account / Email Confirmation issues. We're working behind-the-scenes on a new Account Creation process. Thank you for your patience and remember - freedom of speech is not freedom of reach